BI
applications like Cognos 8 run on end-users’ desktops, providing easy access to
the information needed to predict trends, analyze current processes, determine
performance metrics and more. The goal of any desktop-level Business
Intelligence system is to present complex data in a usable way. The key to a
successful BI application is usability; there is no value at all to BI if the
end user finds it too hard to utilize in a meaningful way.
When a
company takes on the task of developing a BI system, the end user’s needs must
be taken into account. This is known as the "requirements" step of
the Business Intelligence development process. Matching a BI system’s abilities
with user need and usability is the only way to ensure continued use and
acceptance of a BI system.
Business
Intelligence is the process of taking all a business’ raw data, organizing it
and presenting it in such a way that business leaders can use the end product
to make informed decisions. The backbone of a good BI system is usability. It
doesn’t matter how big the data warehouse is or how advanced your company’s BI
apps are; is the data generated by it isn’t easy to use in practical ways, then
the BI system is useless. Business Intelligence is a very powerful tool that
businesses need in order to stay relevant and thrive. Knowledge is power, as
the saying goes. There is no power at all when that knowledge is sitting in
piles, confusing all who try to use it. BI takes this knowledge and makes it
usable.
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